A Collaborative Approach to Consumer Engagement in North Carolina Video Series

As part of their Delta Center alumni grant, the i2i Center for Integrative Health and the North Carolina Community Health Center Association partnered to convene a group of 15 consumers, family members, and health care providers who met regularly for 9 months to help guide the state’s new Medicaid care management program. The goal of this collaborative was to develop recommendations for North Carolina Medicaid about how to design and implement the new care management program to equitably meet the needs of patients and families.

The three videos below describe the collaborative process and lessons learned from the participants. Part 1 focuses on the collaborative as a whole; part 2 discusses the process of engaging consumers and leveling the playing field; and part 3 discusses the importance of rethinking how organizations engage with consumers and build trust.